Growers Field

Project Objectives:

• Produce a captivating real estate walkthrough video for Growers Field, showcasing the property in a comprehensive and appealing manner.

• Utilize drone footage to highlight the property's exterior and surroundings, providing a unique aerial perspective.

• Create a cinematic interior walkthrough to accentuate the unique features and selling points of the house.

• Assist real estate agent Angi Comley in effectively marketing the property to potential buyers.

Content Planning:

Pre-production:

• Coordinated with Angi Comley to understand the key selling points and unique features of the Growers Field property.

• Planned a detailed shot list to ensure comprehensive coverage of both the exterior and interior of the house.

• Arranged for drone and stabilization equipment to capture high-quality aerial and interior footage.

Production:

• Conducted drone filming to capture the exterior of the property, emphasizing its layout, landscaping, and the surrounding area.

• Filmed a detailed walkthrough of the interior, using cinematic techniques to showcase the space, design, and special features of the house.

• Paid close attention to lighting and composition to enhance the visual appeal of each area of the property.

Post-production:

• Edited the footage to create a smooth and engaging narrative flow, guiding potential buyers through the property.

• Employed color grading and visual enhancements to ensure the video accurately represents the property's ambiance.

• Added background music and subtle effects to complement the visual tour without overshadowing the property's features.

Results:

"The real estate walkthrough video for Growers Field became a key asset in Angi Comley's marketing strategy. The combination of drone and interior footage provided a comprehensive and enticing view of the property, appealing to a wide range of potential buyers. The video's cinematic quality and attention to detail helped in highlighting the unique aspects of the house, contributing to increased interest and inquiries."

Lessons Learned:

• Effective visual storytelling in real estate videography can significantly enhance a property's marketability.

• Combining aerial footage with interior cinematography provides a complete and engaging property overview.

• Collaboration with the real estate agent is crucial to understand and capture the property's selling points.